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iamalexbirkett@gmail.com Alex Birkett


Forms Aren’t Dead: The State of Email Lead Capture in 2019

By iamalexbirkett@gmail.com Alex Birkett

Email lead capture is the process marketers use to collect information from their website visitors. Typically, this is done through a traditional web form, although you can also capture leads through popups, chatbots, live chat, quizzes, surveys, and more. Despite the process being fairly straightforward, our strategies often fluctuate in how we accomplish lead capture. […]