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krbaker@hubspot.com Kristen Baker

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The Ultimate Guide to Content Marketing in 2019

By krbaker@hubspot.com Kristen Baker

It’s no secret that traditional forms of marketing, which interrupt audience members, are less effective than they once were for reaching prospects and converting leads into customers. That’s why content marketing has become a popular way for businesses to reach and engage their target audience. By providing audience members with useful content to educate them […]

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The Ultimate Guide to Community Management

By krbaker@hubspot.com Kristen Baker

In today’s highly digital and connected society, it’s funny to think people can still feel disconnected from others. With so many people who communicate online, behind screens, this connected world can actually feel rather lonely at times. This goes for personal relationships as well as business relationships — specifically between brands and their customers as […]

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