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mbutler@hubspot.com Maggie Butler

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The 9 Habits of Highly Successful Content Creators

By mbutler@hubspot.com Maggie Butler

Peanut butter and jelly. Batman and Robin. Eggs and ham. You’ve probably heard of these famous pairs (or, in some cases, noshed on them), but for inbound marketers, there’s one pair in particular that goes hand-in-hand: content and marketing. Ninety-one percent of business-to-business (B2B) professionals use content marketing as part of their strategy. Still, that […]