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Seth Godin

Hi. I’m Seth Godin. I’m a teacher, and I do projects. For more than thirty years, I’ve been trying to turn on lights, inspire people and teach them how to level up. This blog has been appearing daily for more than a decade. One day, if we meet, I hope you’ll share with me your favorite posts. Even better, I’d like to hear about how a book or course helped you interact with the world differently and make a difference.

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The instigator

By Seth Godin

In The Wizard of Oz, we meet a powerful heroine. Dorothy is resolute, focused and honest. A generous partner, leading her friends to where they seek to go. “C’mon, let’s go,” is a great sentence, worth using more often. It doesn’t require a permit, a badge or a degree. It’s simply the work of someone […]

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Managing the leap reflex

By Seth Godin

On my way to work, I need to make a left turn on a somewhat busy street. If there’s no traffic, it’s easy. Stop at the stop sign, look and go. And if there’s dense traffic, the decision is easy as well. Wait. It’s interesting to note what happens when the traffic is intermittent, with […]

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The thing about arguments

By Seth Godin

When two people have a heated discussion about an issue, one of three things could be happening: One of them is wrong. At the moment, each of them are sure that the other person is the one who’s wrong. Neither of them is wrong. They’re arguing about something where right and wrong are relative, based on perspective. […]

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Meaningless

By Seth Godin

There are words that now have no meaning at all. Literally no meaning. We write them to take up space. To make ourselves seem more serious or smarter. We speak them to give ourselves a pause, a moment to catch up to our riff. ‘Well’ and ‘so’ have been doing this work for a long time, […]

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The exhaust fan

By Seth Godin

In our office, the kitchen exhaust fan blows the smoke from the cooktop–back into the kitchen. It’s a closed loop, a palliative, a noisy device that doesn’t do much except make you feel like at least you’re trying. Most of the exhaust fans in our lives are actually part of a closed system. The detritus, […]

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The Spiderman Paradox

By Seth Godin

On one hand, Uncle Ben’s rule makes great sense: “With great power comes great responsibility.” The essence of the rule is that once you have great power, you need to take the responsibility that goes with it. And yet, it’s backfiring. It’s backfiring because so many walk away from their great power. They walk away […]

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