All posts in "Branding"
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6 Step Checklist To Grow Your Small Business Without Breaking The Bank

By ahoy@risingtide.agency

ahoy@risingtide.agency

Kerri L Watt is a Media Strategist based in the New Forest, UK. She helps companies get a yes from the press through PR Workshops and Consultancy.

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“If you already have clients, is branding your business a waste of time?” I saw this question in a Facebook group and it made me sad. In short, the answer is no way! Sure, branding can be a waste of time if it is not executed properly or you faff around redesigning your website twenty […]

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Closing “The Differentiation Gap” Is More Important Than Ever

By Dave Wakeman

Dave Wakeman

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Even as the economy buzzes along for most Americans, I’ve been pretty interested in following some of the statistics that say a lot of these boom times isn’t trickling down to the average worker.  In fact, I’ve seen tons of statistics that paint a pretty grim picture for workers.  Which got me going back over […]

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Marketing Automation Matters for Your Business: An Incredibly Easy Method That Works

By moezfawaz614

moezfawaz614

"Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day." – Beth Comstock

My name is Mohamed Fawaz and I am an expert conductor of facilitating the perpetual motion of online marketing innovation. With expert knowledge in social media marketing, pay-per-click campaign management, email marketing, and traffic generation, I am capable of handling the complete spectrum of your online marketing needs.

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If you are late to the party, marketing automation is a force to reckon with and is the fuel that is driving small and medium-sized agencies and businesses to compete with the top players in the industry. Marketing automation helps a small team to put its marketing strategy on steroids, and use Software as a […]

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How To Make Reputation Look Amazing In 5 Days

By moezfawaz614

moezfawaz614

"Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day." – Beth Comstock

My name is Mohamed Fawaz and I am an expert conductor of facilitating the perpetual motion of online marketing innovation. With expert knowledge in social media marketing, pay-per-click campaign management, email marketing, and traffic generation, I am capable of handling the complete spectrum of your online marketing needs.

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A negative reputation management, also called crisis management is а vеrу fragile thіng tо deal with. Thе good news іѕ thаt аѕ long аѕ уоu maintain а level оf common sense, уоu ѕhоuld bе аblе tо dо іt vеrу easily (for mоrе complex reputation cases, іt wіll tаkе mаnу months and ѕоmеtіmеѕ years). Thеrе аrе […]

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Blind Spots In Your Marketing Analytics… And What To Do About Them

By tabithan

tabithan

Tabitha Jean Naylor is the proud owner of TabithaNaylor.com, a marketing firm that delivers ‘big agency’ quality at rates that are affordable for startups and small businesses. Her intimate knowledge of how sales and marketing go hand-in-hand has resulted in a variety of successful campaigns for start-ups through NASDAQ traded companies.  

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The hype around marketing analytics and Big Data has reached a point where you can think it’s your single source of truth. But just because you have the data doesn’t mean you have the full picture. In fact, marketing analytics only tell half the story and may give you a false sense of security about […]

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The Art of Using Pain Points To Attract New Customers

By tabithan

tabithan

Tabitha Jean Naylor is the proud owner of TabithaNaylor.com, a marketing firm that delivers ‘big agency’ quality at rates that are affordable for startups and small businesses. Her intimate knowledge of how sales and marketing go hand-in-hand has resulted in a variety of successful campaigns for start-ups through NASDAQ traded companies.  

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Lead generation has and will continue to be a challenge for many marketers. It’s not simply that finding qualified leads is difficult, it’s that turning those leads into customers is also a challenge. If you can identify the biggest barriers or obstacles facing your target audience, you then have the chance to reach out to […]

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How Digital Is Your Marketing

By Aris Jerahian
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Aris Jerahian

An industry leader, an author and a speaker with more than 30 years of client management, marketing and consulting experience. He is the author of "Courage to Change," which aims to help readers improve both their professional and personal lives, and serves as a council member advisor for Gerson Lehrman Group.

As a brand strategist, Aris works on creating valuable consumer relationships to promote engagement. By utilizing the popularity of digital & mobile media, along with the social web, Aris helps companies understand the power of controlling their brand.

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As the line begins to blur between our online and offline environment, so too does the line between brand awareness. Modern consumers have come to expect a seamless brand experience, where digital marketing merges faultlessly with expectations created by traditional marketing. Digital is no longer an add-on – it’s a necessity. Digital marketing has evolved […]

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Increase Your Audience And Brand Attraction By Keeping It Super Simple (KISS)

By moezfawaz614

moezfawaz614

"Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day." – Beth Comstock

My name is Mohamed Fawaz and I am an expert conductor of facilitating the perpetual motion of online marketing innovation. With expert knowledge in social media marketing, pay-per-click campaign management, email marketing, and traffic generation, I am capable of handling the complete spectrum of your online marketing needs.

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Facebook has millions of users. Maybe you are one of these brilliant people. You should learn how to utilize this social media behemoth to increase your small business. Check the following advice as a start 1.      Reply to every comment written regarding your company, positive or negative whether it on your own page’s wall or elsewhere […]

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6 Landing Pages That Should Truly Inspire You To Do Better With Yours

By tabithan

tabithan

Tabitha Jean Naylor is the proud owner of TabithaNaylor.com, a marketing firm that delivers ‘big agency’ quality at rates that are affordable for startups and small businesses. Her intimate knowledge of how sales and marketing go hand-in-hand has resulted in a variety of successful campaigns for start-ups through NASDAQ traded companies.  

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How do you convince new visitors to take the leap and dive into your website? You start with a perfectly optimized landing page. Your landing page is the first impression that new visitors have of your business. Think of it as a soft place for them to land after they have made their way through […]

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The Secret Reasons Why Need Experiential Marketing… Now

By tabithan

tabithan

Tabitha Jean Naylor is the proud owner of TabithaNaylor.com, a marketing firm that delivers ‘big agency’ quality at rates that are affordable for startups and small businesses. Her intimate knowledge of how sales and marketing go hand-in-hand has resulted in a variety of successful campaigns for start-ups through NASDAQ traded companies.  

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Does your marketing include live-action exhibitions that sell your product in a way that is interactive and powerful? This is known as experiential marketing, and when done right, it provides your target audience with marketing that is tangible, because it takes place in a physical space that shatters the boundaries of computer screens, chat rooms, […]

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