All posts in "HubSpot"
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I Don’t Mind Paying, But I Do Mind Being Played [The Customer Code Series]

By dshah@hubspot.com Dharmesh Shah

This post is part 9 of 11 in a series on HubSpot’s Customer Code. Here’s a secret — I wanted to launch the first version of The Customer Code at INBOUND 2017. I was excited about the idea, and wanted to start talking about it. But our leadership team pushed back on me. They said […]

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The 2-Step Process for Answering “What Motivates You?” During Interviews

By cchi@hubspot.com Clifford Chi

Out of all the questions a hiring manager might throw your way during an interview, “What motivates you” might be the most crucial one to nail. One of the most important — and common — traits hiring managers typically vet for in candidates is their intrinsic motivation. Research suggests intrinsically motivated employees produce a higher […]

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How to Post on Instagram: a Step-by-Step Guide

By Caroline Forsey

With over 800 million active users, Instagram is undoubtedly one of the most far-reaching social media networks you can use for marketing purposes. Instagram has proven a viable advertising option for businesses today, and shows no signs of slowing down — in fact, eMarketer estimates worldwide Instagram ad revenues will exceed $10 billion by 2019, […]

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The Straightforward Guide to Twitter Analytics

By Larry Kim

Latest posts by Larry Kim (see all)

When it launched in 2014, Twitter Analytics marked a solid (if long overdue) move toward greater transparency and measurement abilities for all its users. Since then, Twitter has continued to make upgrades to the tool, having created a standalone analytics app called Engage in 2016 and launching analytics for Twitter Moments. Though users now have […]

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3 Habits to Boost Creativity & Become a More Prolific Marketer

By Caroline Forsey

Maya Angelou once said, “You can’t use up creativity. The more you use, the more you have.” Oftentimes, this couldn’t feel further from the truth. Imagine, for instance, the moment you finish your quarterly marketing campaign. You’re ecstatic — the campaign launched without a hitch, and you’ve already seen impressive conversion results. But you’re also […]

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The Best Programming Languages to Learn, According to HubSpot Software Engineers

By cchi@hubspot.com Clifford Chi

When Liam Harwood, a Software Engineer at HubSpot, was in elementary school, he loved playing video games. But unlike most kids his age, he also created them. As a 10 year-old, Liam would spend hours hunkered over an old computer in his basement, coding simple games in QBASIC or Quick Beginner’s All Purpose Symbolic Instruction […]

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13 Businesses With Brilliant Global Marketing Strategies

By hfleishman@hubspot.com Hannah Fleishman

Latest posts by hfleishman@hubspot.com Hannah Fleishman (see all)

Guess what? Global marketing is no longer reserved for brands with deep pockets, nor is it a huge hassle for already over-burdened marketing managers. In fact, a global presence is possible for any business with a creative strategy and an understanding of world markets. What Is Good Global Marketing? Global marketing is the act of focusing […]

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How to Take a Sabbatical, According to 6 People Who Did

By Caroline Forsey

Imagine this — you spend an entire month backpacking throughout Southeast Asia, drinking from coconuts on the beaches of southern Thailand, hiking the mountains in Vietnam, and seeing Angkor Wat at sunrise. Best of all? You’re getting paid to do so, and you have the same job waiting back home that you had when you […]

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9 YouTube Channel Ideas to Help You Choose Your Own

By cchi@hubspot.com Clifford Chi

Starting a YouTube channel is a lot of work. Not only do you have to spend time scripting, producing, and editing videos, but you also have to find a topic you’re passionate about and make sure it resonates with people. To help inspire you, we found nine popular YouTube categories that you can start a […]

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The Ultimate Guide to Embedding Content on Your Website

By lkolowich@hubspot.com Lindsay Kolowich

Whether you want to add social proof to your content, support a blog with real examples, or extend your website’s reach with a newsfeed, embedding content from other platforms can add a lot of value to your website. But figuring out how to actually embed this content can be tricky. In this post, you’ll find […]

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