Lena Geronimo has been selected as the lead author for Fields to Boardrooms, a multi-author book project for veterans. Better known as ‘Lady’ or ‘Lady Lena’ Lena Geronimo is the creator, producer & host of an established radio show that broadcasts live. She is also founder of her very own production, media & promotions company; Pearl Vision by Lady and co-founder of Pioneers of Progress; a non-profit based in Chicago established to Mentor Community Youth. As a veteran-owned business Lady strives to bring more guidance & clarity to veterans prospecting business ownership and to encourage veterans to reach for the stars, identify services available & utilize the services to ensure a successful business.
Fields to Boardrooms is a book about veterans running businesses, designed for military veterans who want to run businesses, become CEOs & excel in their fields. Lena Geronimo brings to the book her experience as a media professional in the radio broadcasting industry since 2004 where she began her experience at Parkland Community College and also worked production & weekend editing at News Channel 15 WPCD Champaign, Illinois.
Lena Geronimo said: “As a veteran of the United States Marine Corps my duty was supply management. Post basic training I was stationed at Camp Geiger for MCT, Marine Combat Training. During training, I grew very sick and was dropped from my training platoon to the Medical Rehab Platoon to get better. During this time – five months in – I unfortunately experienced Military Sexual Trauma. My duty here was to be trained, not be traumatized. After my experience ironically I was placed in Separations due to a development of a condition in my chest called Costochondritis. I was told I would be a liability and was separated from service at 7 months 9 days. Since I was not able to continue my duties I parted ways with my “Red Stripe” dream & found a new dream in Mass Communications. Although my time was cut short I take many military qualities into life & work such as leadership, teamwork, knowledge, enthusiasm & my entrepreneurial spirit.
My successes in business has been achieved on many fronts. First in my relentless advocacy for my fellow veterans where I have created a pop up boutique – or as the Long Beach VA knows it a “Pop Tique” program – dedicated to provide free clothing, shoes and accessories to women veterans to help them recapture their confidence and self esteem post-trauma.
Second, My success in the local business communities has come through the utilization of my media broadcasting profession, where I assist small businesses with promoting their brand to an international audience. This monthly event called the “Invent Yourself” Business Networking & Marketing was created to market small businesses during hours of operation from select businesses to encourage networking amongst business owners, Veterans in Business & generate additional revenue for the hosting business, while at the same time providing attending customers and local listeners exposure to new brands. This event has been a success for three years and running!
Finally, “Artist Vibe Live” is about my commitment to the arts, where I provide a platform for working artist in a full video and broadcast production that gives the artist much needed exposure for their careers. The finished productions and broadcast recordings are then provided to them at a reasonable cost for their marketing and branding purposes. These are just three of my successful business services.”
Lena Geronimo brings a great deal of experience and wisdom to Fields to Boardrooms which will be on sale in the first quarter of 2019.
For more information on Lena Geronimo visit: www.talkliferadio.com
Fields to Boardrooms is scheduled for release in the Spring of 2019.
100% of the retail royalties will be donated to a non-profit organization. The contributors will also donate copies of the book to a veteran-focused non-profit.
About T&S Publishing, LP
We are a team of professionals who want to help thousands of entrepreneurs, business owners, and professionals to be positioned as recognized authorities and stand out in a niche, rather than continue to be the best-kept secrets in their industries.
T&S Publishing, LP is a boutique media and book publishing agency with a mission to help lesser-known entrepreneurs and professionals become sought-after subject matter experts in their fields. We accomplish this by having them participate in strategic positioning campaigns that include: cause marketing, collaborative book projects, being featured in national media, garnering celebrity-like status and then teaching them to leverage all of that notoriety across social media platforms to quickly elevate their brand.
We offer what we call “authority books” and a unique publishing process that enables our clients to talk their book and eliminates the need to be a writer. We specialize in single-author collaborative books with other top professionals. www.tspublishing.us
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