People say that as if there’s something wrong with it.
In fact, once you become an acquired taste, then those that have done the hard work to like what you make are likely to talk about it, likely to come back for more, likely to insist on paying more for something that’s not simply a pedestrian pleasure, available on every corner, merely pandering for a bit more attention.
It takes guts to create a contribution to culture that’s more than simply a checklist item. And then you have an asset, one that people with voices that are fungible never do.
For more than thirty years, I’ve been trying to turn on lights, inspire people and teach them how to level up. This blog has been appearing daily for more than a decade. One day, if we meet, I hope you’ll share with me your favorite posts. Even better, I’d like to hear about how a book or course helped you interact with the world differently and make a difference.